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Mid-Value Niches

Careers & Jobs advertising rates

What Careers & Jobs platforms can charge for sponsorships and ad placements, by traffic level and pricing model. The calculator below is pre-set to this niche.

Benchmark CPM
$5.00
per 1,000 impressions
Benchmark CPC
$0.90
per click
Benchmark CPA
$18
per conversion
Flat rate at 10K
$110
per spot, per month

Why Careers & Jobs pays what it pays

Job and career audiences carry two different kinds of value at once: employers pay to reach candidates, and service businesses pay to reach people at a moment of professional transition. Both are willing to spend, which keeps rates comfortably above the general-interest baseline.

The audience turns over constantly by design - people who find a job stop reading - so this niche rewards publishers who keep acquiring rather than those who optimise an existing list. Sponsors know it too, and value consistent fresh reach.

Calculate Your Pricing

Quick set visitors:
Monthly pageviews 20,000
Impressions (all spots) 40,000
Est. clicks/mo (~1% CTR) 400
Suggested Price per Ad Spot
$0
per month · Flat Rate
CPM (per 1,000 impressions)
$0
$0/1K views · $0/spot
CPC (per click, ~1% CTR)
$0
$0/click · ~0 clicks
CPA (per action, ~2% of clicks)
$0
$0/action · ~0 actions
Flat Rate (monthly, scaled to traffic)
$0
$0/spot × 0 spots

Annual Potential (Best Model)

$0
Flat Rate

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Careers & Jobs rates by traffic level

Estimated monthly revenue across all pricing models, assuming 2 pages per visit and 2 ad spots - the same assumptions the calculator starts from.

Estimated monthly revenue by traffic level and pricing model
Monthly visitors CPM CPC CPA Flat rate Best model
1K $20 $36 $18 $130 Flat rate
5K $100 $180 $72 $160 CPC
10K $200 $360 $144 $220 CPC
50K $1,000 $1,800 $720 $500 CPC
100K $2,000 $3,600 $1,440 $710 CPC
500K $10,000 $18,000 $7,200 $1,580 CPC

Estimates, not quotes. Real deals swing either side of these numbers depending on how engaged and how well-defined your audience is.

Live Careers & Jobs prices on Adsly

The numbers above are benchmarks. These come from live listings in this category on Adsly right now.

Live listings
10
Priced opportunities
2
Median price
$100

Formats that sell in Careers & Jobs

Not every format earns the same rate in every niche. These are the ones that consistently clear here.

  • Job board and featured-listing placements
  • Newsletter sponsorships aimed at candidates in a specific field
  • Sponsored career guides and salary reports

Careers & Jobs platforms on Adsly

Real listings in this category - useful for seeing how other owners describe their audience and price their spots.

Careers & Jobs pricing questions

Who buys career audiences besides recruiters?

Course and certification providers, resume and interview services, relocation and finance products, and B2B tools targeting the profession itself. Transition moments make people unusually open to spending.

Does audience churn hurt my pricing?

Not if you explain it. Turnover means constant fresh reach, which is exactly what a recruiter wants - the pitch is new candidates every month, not a loyal readership.

Niches either side of this one

What sits just above and just below Careers & Jobs on rate.

Know your number? Go and get sponsors.

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